73010
Marketing to Kids
By Jessica
on 09-Jul-10 12:13.
Just the other day I read an interesting article. A group is threatening to sue McDonald's unless they remove the toy from their Happy Meals. Their reasoning is such: McDonald's is tricking kids into eating fatty foods.
My first thought was Whhaaattt??? When did we become a nation that was incapable of telling our kids “no”? My second thought was, hmmmn. They might just have a point.
read more...
Branding for Women Stinks
By Elicia
on 18-Mar-10 19:06.
Women have gotten a bad rap in the branding world for a long time. Starting back since – the time of Eve. She wanted to get a little smarter, reached for the apple, tempted her hubby, and got them both ousted from the land of bubbling streams and fruit trees.
read more...
